Научная визуализация, 2025, том 17, номер 2, страницы 1 - 22, DOI: 10.26583/sv.17.2.01
The Hashtag Health Revolution: A Bibliometric Study of Social Media in Health Literacy
Авторы: Jasimudeen S1,A, Jobin Jose2,B, Deumy John3,C, Jubin Jacob4,D, Justin Joseph5,E, Sheena George6,F
A St. Stephens College Uzhavoor, Kerala, India
B Marian College Kuttikkanam Autonomous, Kerala, India
C St. Dominics College Kanjirapally, Kerala, India
D St. Thomas College Pala, Kerala, India
E St. George College Aruvithura, Kerala, India
F St. Mary’s College, Sulthan Bathery, Kerala, India
1 ORCID: 0000-0002-1451-7882, jasimndd@gmail.com
2 ORCID: 0000-0003-1596-733X, jobin.jose@mariancollege.org
3 ORCID: 0009-0004-7681-4227, deumyjince@gmail.com
4 ORCID: 0009-0005-3566-7598, jubinvazhackapara@gmail.com
5 ORCID: 0000-0003-3838-0291, sgcalibrary@gmail.com
6 ORCID: 0000-0003-4161-3922, informsheena@gmail.com
Аннотация
This comprehensive study examines the burgeoning role of social media in public health literacy, utilizing Scopus as the primary database due to its extensive journal coverage. The study follows a PRISMA flow diagram to identify, screen meticulously, and include relevant papers in the bibliometric analysis. Using CiteSpace and Bibloshiny software, this study analyzes annual scientific production, identifies the most relevant sources and authors, and pinpoints the most globally cited documents. It explores trend topics, thematic maps, keyword co-occurrence, network analysis of cited journals, and timelines view of cited references and country collaboration. The findings highlight social media's critical role in disseminating health-related news, research updates, and personal experiences, especially during health crises like the COVID-19 pandemic. Health organizations and professionals are noted for utilizing social media to educate younger, digitally-savvy audiences about diseases, prevention, and healthy lifestyles. This research tries to analyse the prominence of social media in nurturing community sustenance and peer interaction, which is very significant for emotional welfare. Additionally, the study recognizes gaps in present literature and hands-on inferences for imminent studies, requiring more dedicated demographic research and the incorporation of progressive tools in health literacy.
Ключевые слова: Health Literacy, Digital Health, Online Health Information, Social Media, Bibliometric, Biblioshiny, Citespace.